WordPress has always been considered the best inexpensive Blogging platform. But it has come a long way and now it’s considered a very reliable platform to build fully functional websites as well. Due to its user friendly Content Management System, it allows people to take control of their own sites. In addition the abundance of plugins allow you to incorporate advanced functionalities to your WordPress site. But the advent of WooCommerce has taken the experience with WordPress to a next level now.
WooCommerce is a Powerful , Extendable Ecommerce plugin that will make your WordPress site into a full-fledged eCommerce store. It provides you enterprise level features along with a backend you have always trusted and you are familiar with. Most importantly you get all of this free of cost. Yes, WooCommerce is Open Source and free.
Let’s have a look why there is all this buzz about WooCoomerce :
Security :
WooCommerce has been audited by the Sucuri Security team. So you don’t get to keep doubts about the security of the platform.
Products :
WooCommerce allows you to create multiple types of products – Simple, Grouped, External/Affiliate ,Variable, Virtual and Downloadable. You can maintain various Attributes and attribute values for a product. Free plug-ins like HTML5 Video will allow you to put up videos of your product in the product information page. Your customer will get to see the product description, product reviews and even related products selected by you. There are feature to maintain promotional discounts and coupons as well.
Also Processing Orders from the back end is very easy owing mostly to WordPress’ backend interface. Orders can be viewed and edited in a few clicks and you can also maintain small notes for each order.
Checkout :
Onepage checkout is an excellent out of the box feature in Woocommerce adding to the convenience of customer for placing order. It’s simple and intuitive and will increase your conversion rates. The Customer Account Dashboard is well designed and will provide an instant access to the Delivery status and every other detail of the order.
Dashboard :
The built in Reports will give you a birds-eye view of all the activities and performance of your online store. You can get insights on the top selling items, AOV and much more.
Tax and Shipping :
Just like any other eCommerce platform it has a good tax management system where you can maintain precise tax rates based on locations. For shipping it provide all options like Free shipping, Flat rate , International and even local delivery. For additional Shipping methods you can select a plug-in.
Payment Gateway :
WooCommerce come with PayPal gateway integration out of the box. But there is no reason to worry if your preferred gateway is different. You can select a plug-in to integrate your store with your desired payment gateway.
Apart from its out of the box features , the wide range of available plugins can always allow to empower your store with new features. Finally being open source and having extendable APIs it will open new doors for integration with a host of backoffice solutions.
