Magento, undeniably the fastest growing eCommerce Platform in the market, always ensures that their platform also grows as the merchants using the platform continue to grow. Over the years Magento has constantly innovated to enrich its features.
As we all know recently Magento Launched new versions of both of its Magento Community and Magento Enterprise edition.
Magento Enterprise Edition 1.13 (Magento Enterprise 1.13) has been developed to be the most powerful and scalable version of Magento ever. It will enable large merchants to manage their ever growing number of store visitors and buyers with more ease without hampering their back-end operations.
But as per the standard Business Requirements, a mid-size organization has many associated business processes along with Sales Operations which move in parallel, like Purchase and/or Production Cycle, Finance & Accounting, Inventory and Warehouse Management, After Sales Service Management, Delivery and Shipment etc.
So mostly in today’s world these Back End Processes are managed through ERP systems developed for mid-size companies like SAP Business One
APPSeConnect- Magento Enterprise Integration with SAP Business One ERP
APPSeConnect proved to be an efficient and reliable connector between Magento and SAP Business One. It is already compatible with Magento Enterprise Edition on several projects and proved effectiveness by providing a quick ROI. But now with the enhanced features of Magento Enterprise 1.13, APPSeConnect also come up with several enhancements specifically in Magento Enterprise Integration with SAP Business One ERP.
Basic Integration Points:
Magento Enterprise Integration with SAP Business One ERP provides with the following integration points-
Customer Integration- From Magento to SAP B1 B.P Master Data (B2C) and From SAP B1 B.P Master Data-> B.P Contacts to Magento as eCommerce Users (B2B)
Item Integration – Simple, Configurable, Bundled, Grouped and Virtual Product Types of Magento, Integration with SAP B1 Item Master Data
Order Integration- Download Web Orders as SAP B1 Sales Order from Guest as well as Registered Checkout, support both Online and Offline Payments
Delivery and Invoice Sync – Sync SAP B1 Delivery as Shipment and ERP Invoice to Magento to complete the ecommerce Order Cycle
For more details, have a look at the Integration Points in detail.
Specific Integration Points introduced for Magento Enterprise Integration with SAP
Customer Segmentation, Targeted Promotions & Merchandising
APPSeConnect helps ERP users to uniquely identify Magento Enterprise eCommerce Customers :
- Allows sync of Registered as well as Guest Customer details (if placed an Order in Magento)
- Distinguish through Customer Group – Reseller, Distributor, Not Logged In etc.
- Specific Weekly & Monthly Report in SAP Business One showing Guest Customer Details.
So based on the details and report, targeted promotions can be planned from the ERP System itself.
Dynamic Rule Based Product Relations
SAP B1 Users will be able to set Upsell, Cross Sell and Related Products all from SAP Business One and every detail will be quickly synced to Magento Enterprise.
Persistent Shopping & Automated Email Marketing Reminder
Customer Wishlists of Magento eCommerce will be synced back to SAP Business One and details will be available against each Business Partner.
- Weekly/Monthly Report on Customer Wishlist in SAP Business One
- Send email reminder to each Customer from SAP Business One mentioning they have Items Pending for Purchase in Wishlist
Thus APPSeConnect ensures Sales as well as Marketing Activity all from the ERP system
Gifting Options
Gift Cards will be represented as Non Inventory Items in SAP Business One. Gift Cards can be participated in Online Sales and Web Order will be downloaded to SAP Business One. Gift Cards redeem at Checkout in different order, will also be reflected in SAP Business One Sales Order.
So APPSeConnect ensures Sales of Gift Cards and Discount associated with Gift Card redemption.
Store Credits
Magento Enterprise Store Credits will be managed as Business Partner Credit Limit in SAP Business One. Store Credit can be used as a Payment Option until the Order Total is less than available Credit. Each Order placed through Store Credit in Magento will update B.P Credit Limit in SAP Business One.
So APPSeConnect support the advanced Online Sales through Store Credit.
Return Management Authorization (RMA)
Each business has its own Sales Return Policy. But as a default feature of Magento Sales Return will generate Credit Note in Magento, this Credit Note will sync back to SAP Business One and create A/R Credit Memo as well as Cancels the already placed Sales Order in SAP Business One.
So APPSeConnect supports the RMA with the default features.
Scheduled Import/Export Functionality
Bulk Product Price Updates and Stock Updates which often happen in SAP Business One ERP system, can be scheduled to be updated in a particular time for the day, for an example Stock Update can be set to happen 1 AM each day at the time of Non Business Hours.
So APPSeConnect Scheduler helps to manage large no. stock and price updates which often happen when using Magento Enterprise.
Business Benefits from APPSeConnect Integration
- Flexible, Fully Automatic and almost real time integration
- Quick Order Process and Fulfillment, Real time stock update, Customer Satisfaction and Retention
- Identify and plan Marketing Campaign on Guest Customers, ensure repeat sales and increase customer loyalty
- Send reminder, plan marketing campaign based on Customer Wishlists, control whole marketing activity all from Back End ERP using it as a Single System
- Quick action on Sales Return from SAP Business One, Control Customer Credit Limits from SAP Business One, so bunch of features to ensure a smooth, effective and centralized control