Should online stores target Tier 2/3 cities? – Part 3
In Should online stores target Tier 2/3 cities? – Part 1, we analyzed the demographics of Tier 2/3 cities and some characteristics of online shoppers in these cities. In Part 2, we looked at the challenges that need to be addresses by online stores that want to have significant clientele in tier 2/3 cities. In […]
